Firstly, huge congratulations to you both on your forthcoming wedding celebration! I’m thrilled you’ve chosen to read my (hopefully helpful) guide.
So let’s get started with my wedding flowers guide.
Wherever you are in the planning stages, florals are sure to play a part. From bouquets & buttonholes to ceremony displays and table centrepieces, flowers will have a significant part in your big day.
Since getting engaged you’ve no doubt begun to notice anything and everything remotely wedding related and it can quickly shift from exiting & new to stressful & overwhelming. But don’t panic – the important thing is to enjoy the process – it’s your wedding – nobody is judging your choices or indeed that you’ve changed them a few times already! Where flowers are concerned, a great place to start is colour. You’ve no idea which colours you like? No problem – which DON’T you like? Start there – eliminate those you know you don’t want and you’ll soon start to see a pattern of colours and that hues you are particularly drawn to. Pinterest is great for florals. Start by creating with 3 boards – bouquets and buttonholes, ceremony florals and table centrepieces. Those three key areas will bring the styling together with ease.
Venue – when it comes to dressing your venue with florals, it can be extremely daunting but your floral designer will guide you as to what will work with your venue and indeed budget. Your venue may have some key areas to focus your florals. For example a dramatic staircase or archway, a vast entrance that needs dressing to create a more intimate atmosphere or perhaps you’ve opted for a marquee area which is a great opportunity for ceiling florals!
Budget – that question that nobody wants to answer…yet it’s SO important for your floral designer to know what they’re working with. We aren’t trying to catch you out or find out some secret information from you, it’s essential and there’s nothing worse that hearing ‘I don’t have a budget’ and then days later you’ve worked hard to come up with a beautiful proposal, to be met with…’it’s way over our budget.’ The top and bottom of it is EVERYBODY had a budget. Don’t be afraid to voice it, because by not telling your floral designer, not only are you wasting their time, you’re going to be disappointed with the result because 99% of the time, it’s going to be more than you hoped it would be. So – how much? As a guide, the estimated spend on wedding florals is 10-15% of your total wedding budget. So, if you’re budgeting £70,000 on your wedding, your florals should be around £7-10,000. Yikes you say! I know, they aren’t cheap – heck, weddings aren’t cheap! But no matter the size of your wedding, £20,000 or £200,000, your flowers are going to be noticed!
How much do my couples normally spend? It really does vary but I’d say most of my couples fall between the £4000-£7000 bracket…but I’m always excited to hear from couples, whether the budget is around my starting price of £2500 or an ‘I want flowers everywhere’ £15,000 budget.
Another note about budget – As an experienced floral designer with a wealth of knowledge that has taken years to gain, I find the couples I tend to work with are those who appreciate my skill and expertise and adore flowers. If you’re sending a blanket email with a list of requirements – how this is interpreted from designer to designer can be poles apart – make sure you know what the prices you receive are based on. Simply put – you cannot compare one floral designer to another based on price.
But where do I need florals? – everywhere! Just kidding. Here’s a really quick list of things to consider when it comes to wedding florals: Bridal bouquet, bridesmaids bouquets – you may have 2, you may have 8 – again this will impact floral budget. Flower girls – perhaps you’d like a cute flower crown for them to wear. Buttonholes and corsages – remember the grandparents! Not every couple getting married still has them, they’re precious and will LOVE being made to feel special by wearing a buttonhole. Ceremony florals, aisle dressing, welcome sign florals, table plan and order of the day, table centrepieces – would you prefer tall or low? Low are generally less expensive than tall, top table – always low so people can see you! Cake florals, thank you bouquets and of course don’t forget to ask your floral designer to supply vases for the bouquets to be displayed in after photos – they’ll keep fresher for longer and still look beautiful the next day.
I hope this quick guide has been somewhat useful to you.
Thank you for taking the time to read this and I hope to hear from you when you’re ready to chat wedding florals.